Technical SEO
Also:
Optimizing a site's technical foundation, crawlability, speed, structure, so search engines can access and index it well.
Why it matters
Technical SEO ensures search engines can crawl, render, and index your site efficiently: site speed, mobile-friendliness, structured data, clean architecture. Even great content cannot rank if the site is technically broken. It is the foundation the rest of SEO sits on.
What good looks like
A technically healthy site is crawlable, fast, mobile-friendly, and free of indexing errors. The bar is that technical issues are not holding back otherwise good content, fix the blockers, then focus effort on content and authority.
Related terms
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